Are you looking forward to hiring the top-tier talent for your organization?A crucial element to getting attracting the best talent is to have a compelling job posting.
Writing a job post is similar to writing an advertisement. It may seem easy for some employers. But on the other hand, employers usually tend to forget the medium they are writing for which can be a problem. In the world of online recruitment, the job posting should leave a positive first impression in the minds of the candidates. And a dull posting will not get you the type of candidates you are interested in.
So now that you have made up your mind to attract better or simply more candidates, we, at Unify Search Solutions have come up with these 5 tips to write a job posting.
1. An irresistible heading is a score
When you read an article through Facebook, on what basis do you do so?
Itâ€™s because the title appealed to you, didnâ€™t it? In the same way, the candidates view your job posting based on its title. It is the most effective way to start your posting with. If you have a headline or a slogan in mind relevant to the job posting, use it without hesitating. An irresistible heading tells the reader about the job opportunity directly.
2. A little background about the company does no harm
The next thing should be to give the details about the company. Any candidate is not just going to apply based on the job description, but the impression the reader forms about your company.
Do not just copy and paste the background of your company from the company website. Take the effort to write a company description that is relevant to the particular job description. Provide answers to the questions like â€˜what is the culture of the company?â€™ or â€˜whatâ€™s in there for them?â€™, etc. Summarize what the company does and what makes it stand out.
3. Provide essential details about the position
Ensure that you provide enough details about the job position. Make it clear what the client will be doing. Specify all the skills, qualifications and personal traits that are required by the candidate to achieve the goals of the organization. Then, separate them into essentials and non-essentials. So that, the candidate knows if the particular job is suitable for his personal growth or not.
4. Make it easy to apply for the candidates
At the end of your job posting, outline how and when the candidate should apply. It is preferably advisable to have an “Apply” button or a link that directs the candidate towards an application. In most cases, the employer wants the candidate to apply through mail.
Following the given tips, we are sure you will ace at creating a compelling job posting. It will not only attract the best candidates but also leave them wanting to work for your organization. We, at Unify Search Solutions, offer various professional services related to any job-related problems. Contact us to know more and feel free to ask queries and get it solved with expert services.