In a blog post last month, we spoke about 4 challenges in recruiting millennials. So, weâ€™re doing a follow-up blog post on how you can recruit millennials. Millennials are ambitious, seek growth and want more opportunities. How can you cater to millennials and recruit them to your organisation? Thereâ€™s a lot you can learn from recruitment consultants in India. Here are some tips that can help you go beyond the traditional recruiting tactics.
Be a Flexible Work Organisation
With the dawn of the internet, millennials are very much tech adept. They have access to laptops and mobile devices. This means they arenâ€™t limited to just working in the office. This opens up the possibility of offering your employees a flexible work environment, which not is bogged down by the typical 10-5 schedule.
Build a Brand Image
The biggest brands in the world (Google, Amazon, Oxford, Shell), attract the best talent. Why? These business names are not only known by everyone, but are also large multi-national companies.
Sure, not all companies can be massive MNCs that attract the best talent. However, that doesnâ€™t mean you canâ€™t build a strong brand to attract talent. Today, when you recruit millennials and they havenâ€™t heard of your business name, theyâ€™re going to Google you. Hereâ€™s what you can do to enhance your brand image.
- Have a Website
A website is not only good for attracting clients, but also good for telling employees that you operate a credential business. Make certain that your website does not look like itâ€™s from the 1990s. Hereâ€™s an example of a really bad website for context:
- Social Media Page
At least have a Facebook and Twitter page and ensure there are regular updates. Social media is a great way to showcase the type of work you do and share any fun activities that happen at office. It creates a personal brand image which potential employees can see.
Showcase your work
Millennials want to join an organisation that is contributing and impacting the world. Hence, it is crucial that you showcase your work. Your website is an ideal platform to do so. You can mention the projects your organisationâ€™s done and even showcase any media mentions, if any.
Social media is also a platform where you can talk about the work the company is doing.
Millennials like having perks. A higher pay is no more the deciding factor for millennials. Regardless of whether you are a small or a medium-sized organisation, there are certain perks you can offer – without breaking the bank.
- Training Programs: Organise in-house training programs to help employees expand their skills.
- Fun Events: You can plan small events like an office outing after work or a sports tournament.
- Free Snacks & Drink: Who doesnâ€™t like to access healthy snacks and beverages in the office?
Appealing to the millennials is not easy, however, if you want fresh blood, then you need to recruit them. Use these 4 tips to help recruit millennials and help your organisation grow. Additionally, you can always reach out to recruitment consultants in India to give your recruitment process a boost.